QuizWizards launches 20+ interactive game formats for fan engagement

QuizWizards launches 20+ interactive game formats for fan engagement

QuizWizards has launched an expanded suite of over 20 interactive game formats, giving sports organisations, brands, media companies and event organisers more ways to involve their audiences.

The launch broadens our Fan Engagement Platform across live events, mobile experiences and digital campaigns. Clients can choose formats that suit their audience and purpose, from fast-paced knowledge challenges to predictions, voting and personality experiences.

Interactive game formats for different audiences

The new range brings together three broad types of experience:

  • Competitive challenges: Connections Grid, Pin Drop, Beat the Expert, Anagrams, Streak & Bank and List Rush give players different ways to test their knowledge, make decisions and compete.
  • Multimedia games: Multimedia Quiz, Instant Replay, Audio Challenge, Blurred Image and Picture This put video, sound and imagery at the heart of the experience.
  • Predictions and audience feedback: Draft Predictor, Prediction Game, Team Selector, Player of the Match, Ranking Poll, surveys and personality tests invite people to share their choices and opinions.

That variety helps clients build an experience around the occasion. A sports sponsor might invite match predictions, a broadcaster could challenge viewers with an audio clip, while a conference organiser could use a live poll to bring the room into a discussion.

Connections Grid, one of QuizWizards’ interactive game formats, with picture tiles grouped into categories.

Already in action with bet365 at BOXPARK Wembley

In February 2026, QuizWizards powered the bet365 Big Ticket QuizAway at BOXPARK Wembley, a UEFA Champions League-themed live experience where fans competed for tickets to the Champions League Final.

The event featured ten game formats and culminated in a Streak & Bank final round. It demonstrated how different challenges can work together within one branded experience, keeping the competition varied and giving fans an active role in the entertainment.

See our bet365 BOXPARK Wembley event story and watch the highlights below.

Connecting participation with sponsorship value

Our interactive game formats are designed to support sport, media, live events, conferences and hospitality. Alongside entertainment, predictions, surveys and personality experiences can help organisers understand the preferences people choose to share, often described as zero-party data.

For commercial partners, the opportunity is to make the brand part of an experience people join, while creating a clearer connection between sponsorship and audience participation.

A special thank you to Michael McGlade and the team at Yellow Design for their design work, and to our longstanding technology partners Mouseover, led by Kyrylo Zinovyev, for bringing the new suite to life.

Find the right format for your next activation: explore the QuizWizards Game Showcase to see the range in action.