QuizWizards joins Sport for Business and powers live audience engagement at Lighthouse Cinema

QuizWizards has joined the Sport for Business network, marking the occasion with an interactive audience activation at the Irish Sport and Creativity event in Dublin’s Lighthouse Cinema.

Held on 1 October 2026 in Smithfield, the conference brought together people working across sport, brands, media and the creative industries. The event was delivered by Sport for Business in partnership with Ogilvy and Wilson Hartnell.

Bringing the Sport for Business audience into the conversation

QuizWizards powered the Creative Pulse activation during the mid-event coffee break, giving attendees a way to contribute through their phones.

The cinema’s big screen displayed a QR code inviting the room to take part. It was a practical demonstration of how audience interaction can become part of a conference programme, alongside the presentations and panel discussions.

In its official event report, Sport for Business thanked Rory McEvoy and QuizWizards for producing the activation and linked directly to Creative Pulse, which remained open through the weekend.

A longstanding connection and a new chapter

For QuizWizards Founder and CEO Rory McEvoy, joining the network builds on a relationship with Rob Hartnett stretching back several years, including an early meeting after a fan engagement conference in Brighton.

We are looking forward to contributing to the network, reconnecting with familiar faces and meeting more of the people shaping Irish sport and sponsorship.

A warm thank you to Rob for the welcome and his support over the years.

Explore our interactive game formats or talk to us about audience engagement for your next event.